Roos Edward Roos, President
Norris Tim Norris,
VP Global Medical Communications
Bijvank Saskia Bijvank,
VP Medical/Support Services
Vuurman Mike Vuurman, Business Unit Director Medical Communications


Edward Roos, President


Edward Roos is the President of Excerpta Medica. He joined the agency in 2003 as Director of Strategic Communications and Marketing. He has more than 12 years’ management experience in the pharmaceutical and biotech industries working in New Zealand and Europe for Lederle/Cyanamid Laboratories, AstraZeneca, and Serono. Edward has extensive international marketing experience (including direct-to-consumer campaigns) that spans the product lifecycle, and has worked on a number of blockbuster drugs including Losec®, Symbicort®, Oxis®, and Nexium®.


In 2004, Edward was appointed President of Excerpta Medica. In his role he has been instrumental in continuously shaping the agency to meet the demands of an evolving industry. “Excerpta Medica has a great future,” observes Edward. “As the pharmaceutical industry is changing and adapting, we’re constantly innovating to create unique services to ensure our clients continue to lead in their markets.”


His drive to exceed client expectations is apparent throughout the organization. “Excerpta Medica delivers high-quality work and high-quality results. No matter what type of project it is, as soon as we say yes, we aim to deliver and exceed our clients’ expectations.” How does he keep his team motivated? “We’re constantly innovating, introducing new products – most recently in the areas of evidence-based medicine services, e-learning and interactive solutions. Excerpta Medica is a fast-paced, highly stimulating environment, which is why we’re able to attract such high-caliber people.”


In addition to a degree in economics from The University of Waikato in New Zealand, Edward has postgraduate education in marketing, marketing communication, and finance.